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Lincoln Navigator Sales Catching Up To Escalade, Cadillac Offers $10k Discount

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New Lincoln Navigator Luxury SUV

The growing popularity of the new Lincoln Navigator has Cadillac a little scared. The firm is now offering up to $10,000 to current Escalade lessees to keep them in the Cadillac family.

Having been long dominated by the Escalade, the Navigator is experiencing a resurgence with the fourth-generation model. Sales are up 63 percent so far in 2018 and there is sign of slowing down.

In fact, according to , the average Navigator spends just 10-days on dealer lots before being sold, while the range-topping $100,000 Black Label is gone within 7-days. More importantly, the average transaction price for the new Navigator is nearly equal to the Escalade’s at around $82,500, representing an increase of $25,600 compared to a year ago.

As for the $10,000 discount, which is being offered to lessees of 2016 Escalade models, Cadillac should be able to absorb it considering the firm is estimated to make at least $20,000 on every Escalade it sells, contributing to an impressive $1 billion in annual profits.

The latest (fourth-generation) Cadillac was introduced in 2015 and isn’t expected to receive a ground-up until a few more years. At the current rate of growth, sales of Lincoln’s premium SUV could match or surpass its longtime rival within a year’s time, assuming Lincoln can keep up with production.

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2020 Cadillac CT4 Base, Midrange Models Arrive With Up To 309-hp

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2020 Cadillac CT4 Luxuruy Sedan, White

The Premium Luxury has the same engine as the CT4-V; Super Cruise arrives in 2020.

Following the Cadillac CT4-V debut a few moths earlier, Cadillac has announced details for the entry-level and midrange 2020 CT4.

The 2020 Cadillac CT4 will be available in Luxury, Premium Luxury, Sport trim levels, in addition to the hotter V model, with power coming from two engines.

2020 Cadillac CT4 Luxuruy Sedan, Brown Interior

Motivation for the Sport and Luxury trims comes from a 2.0L turbocharged four-cylinder engine that produces 237 hp and 258 lb.-ft of torque, mated to a an eight-speed automatic transmission.

If you need more power, the Premium Luxury variant is powered by the same 2.7-liter turbocharged engine as the CT4-V, but detuned to make 309 horsepower and 348 pound-feet of torque. Mated to a 10-speed automatic transmission, the larger engine generates 325 hp and 380 lb.-ft of torque in the CT4-V.

Rear-wheel drive is standard, but all-wheel drive can be had with either engine.

The Cadillac CT4 will be available with Cadillac’s Super Cruise driver-assistance technology in 2020.

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Is Cadillac Making V-Series Performance SUVs?

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Cadillac XT4 Grille logo

Cadillac’s SUVs might be getting the V-series treatment, but which one(s)?

Cadillac has plans to expand its lineup of V performance vehicles beyond the CT4-V and CT5-V, according to a new report.

At the press drive event for the new XT6 large crossover, Cadillac boss Steve Carlisle hinted to that the company is considering giving its SUVs some extra oomph!

He is certainly comfortable with the idea, but conceded that they could never replace true sports sedans: “You’re dealing with higher [centers of gravity], weight distributions, everything like that.”

There have been rumors that the next-generation Escalade could arrive with the 6.2L supercharged LT4 V8 that powers the Chevy Camaro ZL1 and Corvette Z06. If true, a 650-hp Escalade will certainly turn some heads.

Other rumors claim a Cadillac is working on a high-performance XT4 crossover, one possibly wearing the V badge. Performance-tuned versions of the XT5 and XT6 seem out of the question, however.

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2020 Cadillac XT5 Arrives With New Engine, More Tech

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2020 Cadillac XT5 Luxury SUV

It brings a new engine, updated interior tech, and some very subtle styling updates.

Cadillac has given its popular XT5 crossover several updates for the 2020 model year, most notable of which is a new turbocharged engine.

The 2020 XT5 brings a new 2.0L turbocharged four-cylinder that generates 237 horsepower and 258 lb-ft. of torque, complimenting the existing 310 horsepower 3.6-liter V6. Both engines are mated to a nine-speed automatic transmission.

On the outside, Cadillac’s mid-size SUV gets a slightly bolder grille with two available textures that help distinguish the Luxury and Sport variants, standard LED headlights, restyled front and rear fascias, and new 18-inch and 20-inch alloy wheels.

The interior can now be had with a choice between two new HD instrument cluster displays, Cadillac’s latest infotainment interface, a new rotary controller with jog functionality, one-touch phone pairing with NFC, USB-C and wireless charging, higher-resolution Rear Vision, Surround Vision cameras, and a night vision system.

Like the rest of the updated Cadillac lineup, the 2020 XT5 follows the brand’s new “Y” trim strategy, meaning it’s available in three trim levels: Luxury, Premium Luxury, and Sport. Sales begin in summer 2020.

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